Ventures & Impact

Built to Solve Real Problems.

Across neuroscience, healthcare, technology, consumer services, and community impact, John McGuire's work has centered on one principle: build practical systems that make meaningful ideas more accessible, useful, and sustainable.

This portfolio includes founder-led businesses, co-founded ventures, proprietary programs, strategic collaborations, and charitable initiatives. Each reflects a different market, but all share the same operating discipline — identify an unmet need, build the infrastructure, and create lasting value.

— The Common Thread

More Than Advice. An Active Operating Portfolio.

ExpertRev is informed by the experience of actually building. The ventures below represent organizations and platforms that John has founded, co-founded, developed, operated, or helped bring to market. Together, they reflect decades of work transforming complex ideas into scalable companies, practical tools, and measurable impact.

Ventures, platforms, programs, collaborations, and community initiatives founded, co-founded, created, developed, operated, or strategically supported by John McGuire.

§ 01 — Neuroscience & Cognitive Wellness

Making Brain Health Practical

A family of organizations and programs translating neuroscience, cognitive training, emotional regulation, and daily practice into accessible experiences for individuals, families, professionals, and communities.

Co-Founded Venture

Neuro Enrichment Group

Co-Founder, Co-Owner, and Executive Leader

Neuro Enrichment Group is a collaborative brain-health ecosystem connecting individuals, families, professionals, educators, mentors, programs, and resources devoted to cognitive performance, emotional resilience, healthy aging, and lifelong brain development.

What it doesCombines education, technology, expert participation, personalized guidance, and a curated marketplace to make brain-health resources easier to discover and use.

NEG BrainLife

Neuro Enrichment Group Product

A research-informed cognitive wellness and resilience platform designed to help people build sustainable daily practices for focus, calm, sleep, emotional regulation, and cognitive well-being. NEG BrainLife is a Neuro Enrichment Group product and platform developed under John's strategic and operating leadership — not a separate ExpertRev-owned company.

NEG BrainLife is an educational wellness and cognitive resilience platform. It does not diagnose, treat, cure, or prevent medical or mental-health conditions.

Cognova Health

Neuro Enrichment Group Product

A HIPAA-aligned clinical assessment platform helping clinicians screen, evaluate, and report on ADHD, autism, cognitive and executive function, and learning differences across the US and Europe. Cognova Health is a Neuro Enrichment Group product developed under John's strategic and operating leadership — not a separate ExpertRev-owned company.

Cognova Health provides clinician-facing assessment tools. It is not a substitute for a licensed clinical evaluation, diagnosis, or treatment.

Founder-Led Venture

My Neuro LLC

Founder, Owner, and Executive Leader

My Neuro LLC is the founder-led parent company that owns and operates The My Neuro Program Family — a collection of audience-specific neuroscience and daily-practice programs created to make cognitive training, resilience, and personal development relevant to the different environments in which people live, work, serve, compete, and age.

What it doesDevelops, owns, and operates the My Neuro program portfolio across faith, business, athletics, service, and healthy-aging audiences.

Nested Collection

The My Neuro Program Family

Audience-specific neuroscience and daily-practice programs owned and operated by My Neuro LLC, each tailored to the environments in which people live, work, serve, compete, and age.

My Neuro Faith

Founder-Led Program

A Christian faith-centered brain-health and emotional-wellness platform that brings together daily cognitive practice, Scripture, prayer, reflection, resilience-building, and guided Restore experiences.

AudienceIndividuals, families, churches, ministries, and faith-centered organizations.

My Neuro Business

Founder-Led Program

A neuroscience-informed performance and resilience program for entrepreneurs, executives, professionals, teams, and organizations seeking stronger focus, adaptability, decision-making, stress regulation, and sustainable performance.

AudienceBusiness leaders, entrepreneurs, professionals, teams, and companies.

My Neuro Athlete

Founder-Led Program

A cognitive-performance program designed to support focus, coordination, reaction, resilience, confidence, and the brain-body skills that contribute to athletic development.

AudienceAthletes, coaches, teams, sports organizations, and families.

My Neuro Service

Founder-Led Program

A specialized resilience and cognitive-wellness program created for those who serve under demanding conditions, with practical support for stress regulation, focus, readiness, recovery, and emotional resilience.

AudienceMilitary personnel, veterans, law enforcement, firefighters, first responders, and their families.

My Neuro Service does not treat PTSD, trauma, anxiety, or any medical or mental-health diagnosis. It is offered as educational and supportive.

My Neuro Vitality

Founder-Led Program

An accessible cognitive-wellness and healthy-aging experience supporting daily movement, coordination, confidence, consistency, and engagement as people grow older.

AudienceOlder adults, families, caregivers, wellness organizations, and participating healthcare partners.

§ 02 — Health, Wellness & Education

Platforms That Help People Understand and Support Their Well-Being

Healthcare and educational ventures designed to turn complex knowledge into usable guidance, sustainable practices, and scalable support for individuals and professionals.

Founder-Led Healthcare Venture

Vitalleo Health

Founder and CEO

A functional and integrative health organization focused on helping practitioners and individuals better organize education, advanced diagnostics, nutrition insights, and personalized wellness information.

What it doesBuilds systems, educational resources, technology, and professional support designed to make complex health information more understandable and actionable.

Vitalleo Health does not diagnose conditions, promise outcomes, or present educational tools as a substitute for licensed medical care.

Affiliated Wellness Platform

LivingMind Practice

Platform Development and Operating Leadership

A mindfulness and personal-development platform created to make practical, guided support available for real life — whether someone is seeking greater calm, better sleep, stronger focus, meaningful reflection, or a more consistent daily practice.

What it doesProvides guided practices, sleep support, reflection, journaling, live classes, coaching, educational pathways, and resources for individuals, families, teams, and organizations.

LivingMind provides mindfulness education, coaching, guided practice, journaling, sleep-support education, and personal-development support. It is not medical treatment, psychotherapy, crisis care, or a replacement for professional healthcare.

Strategic Education Collaboration

The Meletis Method

Platform Strategy, Business Development, and Operating Infrastructure

A comprehensive whole-person wellness education platform developed in collaboration with Dr. Chris Meletis, an internationally recognized educator, author, and lecturer in naturopathic and integrative health.

What it doesBrings together whole-person education, the Wellness Compass, guided learning pathways, the Living Body Map, the 7 Rhythms of Whole-Person Health, recipes, podcasts, community experiences, provider education, and the digital teaching presence of Dr. Meletis.

The platform combines Dr. Meletis's independent expertise and educational body of work with the business strategy, technology, systems development, and scalable platform infrastructure needed to reach individuals and professionals.

Dr. Chris Meletis's name, likeness, voice, writings, teachings, and independent intellectual property are his own. The Meletis Method is presented as a strategic education and platform collaboration.

Strategic Education Collaboration

Holly & Hill

Platform Strategy, Business Development, and Operating Infrastructure

A weight-maintenance and healthy-living platform built on 40+ years of behavior-change science from Dr. Holly Wyatt and Dr. James O. Hill, co-founder of the National Weight Control Registry. Holly & Hill helps people who have worked hard to lose weight actually keep it off through the Energized Tribe membership community.

What it doesDelivers personalized assessments, behavior-change programming, coaching, live events, and community support designed around long-term weight maintenance rather than short-term loss.

The platform combines Dr. Wyatt's and Dr. Hill's independent clinical expertise and decades of published research with the business strategy, technology, systems, and scalable platform infrastructure needed to reach members at scale.

Dr. Holly Wyatt's and Dr. James O. Hill's names, likenesses, writings, teachings, and independent intellectual property are their own. Holly & Hill is presented as a strategic education and platform collaboration and is not medical treatment or a replacement for licensed healthcare.

§ 03 — Consumer & Industry Technology

Technology Built Around Long-Term Relationships

Platforms that organize fragmented experiences, strengthen communication, and help people or businesses maintain the relationships that matter after the initial transaction.

Founder-Led Consumer Platform

My Pet Story

Founder and Platform Creator

A whole-life pet platform designed to help families organize, understand, protect, and preserve the story of every dog and cat they love. From the first day together through the senior years and remembrance, My Pet Story gives families one trusted place for the information, people, memories, and decisions surrounding their pet's life.

What it doesBrings together personalized Life Plans, weekly check-ins, health and vaccination records, medications, reminders, Care Circle collaboration, pet protection planning, professional connections, educational programs, quality-of-life support, and a private Life Story timeline.

My Pet Story is not a veterinary practice or a replacement for licensed veterinary care.

Founder-Led Automotive Technology Platform

RooftopCommand

Founder and Platform Strategist

A two-sided dealership platform that gives every customer a branded vehicle-ownership hub while giving the dealership the operational command center needed to manage retention opportunities after the sale. RooftopCommand helps dealerships remain connected to customers throughout the ownership lifecycle — turning fragmented ownership signals into organized, assigned, and trackable workflows.

What it doesConnects service recovery, overdue maintenance, declined repairs, recall follow-up, trade timing, household vehicles, referrals, owner engagement, follow-up accountability, pricing review items, and modeled opportunity tracking.

Any revenue, gross-profit, retention, trade-timing, or ROI figures shown by RooftopCommand are modeled estimates or potential opportunities — not guaranteed financial results.

Founder-Led Live Gaming Platform

CardTable Live

Founder, Owner, and CEO

A live arena for trading card players — where matches are played on camera, seasonal ladders are climbed, tables are streamed, clans are built, and championships are won. CardTable Live turns tabletop competition into a connected, on-camera experience for players, creators, stores, and organizers.

What it doesCombines live on-camera matches, seasonal ranked ladders, tournaments, clan and community features, creator streaming, partner-store integration, and championship events across trading card formats.

§ 04 — Community Impact

Building With Purpose

The most meaningful impact is not always measured in revenue. Some of the McGuire family's most enduring work has been devoted to children and families navigating foster care.

Charitable Organization Co-Founded by Tammy and John McGuire

Foster Closet

Co-Founder, Former Foster Parent, and Community Advocate

Founded in 2009, Foster Closet grew from the McGuire family's own experience as foster parents and the urgent needs they witnessed when children entered care with little notice and few belongings. What began in a closet inside the McGuire family home became a community-supported resource serving foster families, relative and non-relative caregivers, and young people preparing to transition into independent adulthood.

What it doesFoster Closet has supported more than 13,000 children and young people in Northeast Florida by helping foster families access clothing, shoes, toys, books, baby necessities, furniture, school supplies, and other essential resources.

Tammy and John McGuire also welcomed and cared for 63 foster children in their own home, giving them firsthand understanding of the realities facing foster children and the families who care for them.

Foster Closet is an independent charitable organization co-founded by Tammy and John McGuire. It is not owned by, a subsidiary of, or an asset of ExpertRev LLC.

The Common Thread

Different Industries.
The Same Operating Discipline.

Each venture began with a different problem, audience, and opportunity. The common thread is the work of turning an idea into something practical — clarifying the model, building the systems, creating the partnerships, and establishing the infrastructure required to last.

That operating experience is what John brings to every ExpertRev engagement: not theory from the sidelines, but perspective earned through decades of building, adapting, and leading.